Design innovation is the process used to transform an idea into practical reality. It’s an active process of solving a problem by identifying and understanding what the customer wants.
The way we design and innovate is often driven by a particular issue or need, a new idea, new technology, or some type of change.
COVID 19 has resulted in huge change worldwide, with many businesses needing to quickly adapt to the circumstances to survive…
Whether it was a new product or the introduction of technology, new or improved goods or services, or a change to the way goods or services were offered, businesses that could not transform did not survive.
The same goes for product manufacture… As materials, technology, and circumstances change, so must the way we design and innovate products for manufacture… or they won’t be successful.
Here we explore the reasons why design innovation is important in product manufacture.
Why must we continue to be innovative in design?
Everything changes in life, therefore the way we approach problems needs to change too.
As Einstein once said, “We can’t solve problems by using the same kind of thinking we used when we created them.”
We need to design new ways of thinking (design innovation) to be able to solve new problems.
Design innovation is suited to addressing many challenges in our modern world including:
- Quality of life
- Rapid social and market changes
- New technologies
- Business models
- Rapid change in society
What are the benefits of design innovation for product manufacture?
Product manufacturing is a multi-step process but it starts with getting the right tools. And the right tools for manufacturing are those that can be automated, run fast and get the job done right every time.
These requirements mean that the way products are manufactured is always changing and improving to meet that need.
Therefore, the opportunity for design innovation exists throughout all stages of the manufacturing process. From the use of new materials to the development of new manufacturing technologies and hardware to provide faster, more automated, and more precise manufacturing processes.
Apple Inc. is the perfect example… Even as a new iPhone is released to the market, they’re designing and innovating to develop the next one.
So as manufacturing techniques evolve, the way we design products must change too.
Design innovation and continuous improvement in manufacturing create better products, which results in a competitive business advantage.
Other benefits include:
- Higher levels of productivity, efficiency, and process
- Identifies flaws, finds solutions and streamlines processes
- Prioritises sustainable materials and processes
- Faster production times
- Improved product quality and functionality
- Moves industry forward
- Improved customer satisfaction
- Meets customer demand
Here at Dienamics, we’re incredibly passionate about product design, manufacturing, and ensuring your business succeeds. We understand that design innovation is a crucial part of economic growth and success in product manufacture.
For more information about Dienamics and how we can help make your product idea come to life get in touch with our team of experts.
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